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	<title>Comments on: Surviving the Dip</title>
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		<title>By: Tim Nixon</title>
		<link>http://www.runawayplay.com/2010/07/surviving-the-dip/comment-page-1/#comment-43</link>
		<dc:creator>Tim Nixon</dc:creator>
		<pubDate>Mon, 26 Jul 2010 22:44:47 +0000</pubDate>
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		<description>Agree the 80/20 rule is so true, especially when it comes to the importance of core fans. One thing I think many social game developers completely forget is that most of your revenue in any traditional business should come from repeat customers, but the whole experience of transacting with many of these games leads to a whole lot of &quot;buyers remorse&quot;. Which in insane! People should feel happy after buying one of your products, and it should give them last value. We&#039;re not out to cheat people into making purchases they&#039;ll regret, and hopefully that&#039;ll make us stand out in the crowded spcial space.

RE: Testing, awesome will Facebook message you</description>
		<content:encoded><![CDATA[<p>Agree the 80/20 rule is so true, especially when it comes to the importance of core fans. One thing I think many social game developers completely forget is that most of your revenue in any traditional business should come from repeat customers, but the whole experience of transacting with many of these games leads to a whole lot of &#8220;buyers remorse&#8221;. Which in insane! People should feel happy after buying one of your products, and it should give them last value. We&#8217;re not out to cheat people into making purchases they&#8217;ll regret, and hopefully that&#8217;ll make us stand out in the crowded spcial space.</p>
<p>RE: Testing, awesome will Facebook message you</p>
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		<title>By: Dave Wilson</title>
		<link>http://www.runawayplay.com/2010/07/surviving-the-dip/comment-page-1/#comment-41</link>
		<dc:creator>Dave Wilson</dc:creator>
		<pubDate>Mon, 26 Jul 2010 19:22:50 +0000</pubDate>
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		<description>That 10% reminds me of that pareto principle thing kinda. But yeah I&#039;d be keen for a playtest this week. Let me know when and where.

You can peer over my shoulder, grinning, as I tend to do with people who playtest for me =)</description>
		<content:encoded><![CDATA[<p>That 10% reminds me of that pareto principle thing kinda. But yeah I&#8217;d be keen for a playtest this week. Let me know when and where.</p>
<p>You can peer over my shoulder, grinning, as I tend to do with people who playtest for me =)</p>
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